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DIGITAL MARKETING MASTERPLAN BY FABIAN LIM

2-Day Facebook Marketing INTENSIVE (Included In The All-Access Pass)!

Special Offer Today
One-Time Payment of
RM1,039 only

This 2-Day Facebook Marketing INTENSIVE online course will finally help you to answer the following questions:

  • How does Facebook charge an advertiser for ads?
  • How does the Facebook Ad Algorithm actually work?
  • Campaign Budget Optimization (CBO): How does it work? What are its PROs versus CONs
  • How many conversions you need to achieve within a 7-day period for Facebook to graduate from "learning" mode?
  • Which metric to observe to find out whether your ads are effective or not?
  • What is "frequency" and is it possible to limit "frequency"?
  • What is the difference between Broad and Precise Audience?
  • What is audience stacking? And what are its benefits?
  • What is the ideal audience size for markets like Singapore & Kuala Lumpur?
  • How useful is Facebook's Audience Insights tool?
  • What does a Facebook Pixel actually do? And how important is it to install the pixel correctly?
  • When to pause an ad if the ad is not generating any leads?
  • How to setup and target Custom & Lookalike Audiences?
  • What does "1-day view" mean?
  • How is Conversion Window different from Attribution Window?
  • How to setup and run retargeting campaigns?
  • And much more!

What you will learn during the Facebook Marketing INTENSIVE Program:

  • Introduction to Facebook Marketing
  • Facebook Marketing Process Flow
  • Set Up Facebook Business Manager
  • Create a Facebook Page and Post
  • Facebook Audience Insights Strategies
  • Why Persona Development is CRUCIAL in Developing a Winning Facebook Campaign - and How to Correct Identify Personas for Various Customer Segments
  • Set up Facebook Pixel ID for New FB Ad Account
  • Facebook Campaign Objectives (Brand Awareness, Reach, Traffic, Lead Generation, Conversion etc.)
  • Facebook Broad & Precise Audience Targeting Strategies
  • In-Depth Understanding of the Inner Workings of Facebook's Artificial Intelligence (A.I.) & Machine-Learning (M.L.) Algorithms - and Exactly How They Can Help ou to increase lead conversions and sales
  • How to Decrease CPM Cost Without Comprimising on Audience Targeting Quality
  • Definitive steps to troubleshoot poor performing campaigns - and turning them into WINNERS!
  • Understand Facebook Ad Placement Options (Newsfeed, Right-Hand Side, Instagram, Audience Network, Messenger)
  • How to Target Specific Mobile Devices
  • Facebook Optimization for Ad Delivery Options
  • Conversion Window Options (7-Day Click or 1 Days View vs 1 Day Click or View)
  • How to Setup WINNING Facebook Ads
  • Proven & Creative Facebook Ad Strategies
  • Understand Facebook Reporting & How To Create Custom Reports
  • Facebook Custom Audiences & Lookalike Audiences Strategies
  • Simple but Effective Facebook Ad Optimization Strategies
  • Proven Facebook Retargeting Strategies
  • Steps to take if your Facebook ad account gets banned!
  • And much much more!

*programme fee is subject to 6% SST

Enroll Now

2-Day Search Engine Optimization INTENSIVE Program

What you will learn:

  • Introduction to SEO
  • Essential Google Search Algorithms ExplainedGoogle PageRankGoogle PandaGoogle PenguinGoogle PigeonGoogle HummingbirdGoogle RankBrain
  • Semantic Search vs Lexical Search
  • Impact of Intelligent Personal Assistants (IPAs) on Search
  • UPDATED Keyword Research Strategies for 2020 and BeyondRecommend Keyword Research ToolsRecommended Keyword Research TechniquesLong-Tail Keyword: Still Relevant?Branded vs Un-Branded KeywordsHow People Search: DO-KNOW-GOSearch Intent Diversity
  • Effective Competitor Research Strategies
  • Content Optimization StrategiesContent Development: Topical Authority vs Diversity
  • On-Page SEO Checklist: A task-by-task list of essential SEO items to complete
  • Optimizing Your Site for a Local Area
  • Proven Off-Page SEO Strategies
  • Analyzing SEO Effectiveness & Performance 
  • BONUS: Proven & Profitable Online SEO Business ModelsLocal Business PartnershipVirtual Real Estate (VRE) Leasing

In addition, here are the benefits that all students will enjoy:

  • 100% Online Training - ALL digital marketing training will be conducted 100% online via Zoom Meeting (No classroom training)
  • No Geographic Restriction – Students can be based anywhere in the World
  • Video Replay - All training is recorded and video replay will be available inside the World Internet Academy Members’ Area within 2 weeks (all students will be provided with a user account)
  • Question & Answer – Available inside the Members’ Area
  • LIFETIME UPDATES – Receive lifetime updates! Never need to pay for info updates!
  • NEW! Every USD1 you spend on our 2-Day course equals USD1 in credit, redeemable towards our Digital Marketing Masterplan product. Get upgraded to the Digital Marketing Masterplan when you accumulate at least USD995 in spend.

SPECIAL OFFER TODAY

2-Day Search Engine Optimization INTENSIVE

One-Time Payment of RM1,039 only

  • LIVE Access Pass - One Seat to Search Engine Optimization INTENSIVE Zoom Online Webinar by Fabian Lim (10 & 11 October 10am to 7pm)
  • LIFETIME Access to Video Replay - Access the full video replay of the above LIVE session
  • Question & Answer – Available inside the Members’ Area
  • LIFETIME UPDATES – Receive lifetime updates! Never need to pay for info updates!
  • Every USD1 you spend equals USD1 in credit, redeemable towards our Digital Marketing Masterplan product. Get upgraded to the Digital Marketing Masterplan when you accumulate at least USD995 in spend.

*programme fee is subject to 6% SST

Enroll Here

All-Access Pass ($3,500 USD Value!)

Most Popular

Option 1: One-Time Payment of
RM3,304 only

OR

Option 2: 12months 0% Easy Payments at RM308.52/month only
(Maybank visa/master credit card only for installment)


  • LIVE Access Pass - Search Engine Optimization Video Course by Fabian Lim
  • INSTANT ACCESS to 2-Day Facebook Marketing INTENSIVE Video Course (Available NOW!)
  • LIFETIME Access to Video Replay - Access the full video replay of the above LIVE session
  • Question & Answer – Available inside the Members’ Area
  • LIFETIME UPDATES – Receive lifetime updates! Never need to pay for info updates!

In addition, receive COMPLIMENTARY ACCESS (no further payment required) to the following Online Video Course:

  • E-mail Marketing & Marketing Automation 21 & 22 November 2020 (Sat & Sun) 10am to 7pm
  • Chat Bot Marketing (Tentative)
    12 & 13 December 2020 (Sat & Sun) 10am to 7pm
  • Google Analytics 9 & 10 January 2021 (Sat & Sun) 10am to 7pm
  • Google Search Network (Paid Search) 20 & 21 February 2021 (Sat & Sun) 10am to 7pm
  • Other course dates will be announced shortly!

BONUS: Receive INSTANT ACCESS to Fabian Lim's REAL AdWords Secrets 2-Day Course ($997 USD Value)

*programme fee is subject to 6% SST